DoxyPEP Awareness Campaign – Ireland
Project Overview
For the DoxyPEP awareness campaign in Ireland, I collaborated with health organizations to create an inclusive and impactful visual narrative. The goal was to spread awareness about DoxyPEP, a promising preventative measure against certain sexually transmitted infections, through sex-positive, engaging, and relatable illustrations.
Design Approach
I developed custom-made illustrations that told a cohesive story, celebrating diversity and inclusivity. Each piece was designed to resonate with a broad audience, showcasing a variety of genders, body types, and ethnicities. The vibrant and approachable art style embraced sex positivity, aiming to break stigma while fostering education and empowerment.
Impact
The campaign was designed to spark conversations, normalize sexual health discussions, and encourage informed decision-making. By integrating art with advocacy, the visuals brought energy and accessibility to an important public health message.
Services Provided
Concept development
Illustration design
Storyboarding
Digital and print assets
Explore the visuals below and see how art can make a difference in public health communication.
